Our Story
Reem New York started with a personal experience with hair loss, and a search for real answers.
For years, Reem, the founder, struggled with thinning hair, excessive shedding, and visible sparse areas. Like many people facing similar concerns, she searched for solutions through different products, treatments, and countless hours of research.
At first, she used hair oils the same way many people do without thinking much about why certain oils were used or what made one different from another. But as her interest grew, so did her curiosity.
She began spending more time learning about scalp health, hair growth, and the unique properties of plant oils. What started as a personal search for answers gradually became years of reading, researching, and studying how different oils interact with both the scalp and the hair itself.
Along the way, she started creating and testing her own blends. But the process was never random.
Each formula was carefully adjusted based on what she was learning and observing. As her knowledge grew, so did her understanding that healthy hair growth begins with the scalp.
She also discovered something important: supporting hair growth and strengthening hair are not always the same goal.
Many products attempt to do everything in a single formula, but different ingredients often serve different purposes. Some oils are better suited for supporting a healthy scalp environment and promoting fuller-looking hair, while others are better suited for nourishing and strengthening the hair over time.
That realization became the foundation of Reem New York.
Instead of creating one all-purpose oil, Reem developed two separate formulas designed to work together as part of a simple scalp care routine. One focused on supporting healthy hair growth and the other focused on nourishing the scalp and helping strengthen the hair.
She also needed oils that felt light, not heavy or greasy on the scalp.
Over time, she began noticing real changes. Areas that once looked sparse started filling in, shedding became less noticeable, and her hair looked fuller and stronger than before.
Friends and family noticed the difference as well. They started asking what she was using and whether she could make the formulas for them.
What began as a personal solution eventually became Reem New York.
Today, the brand remains guided by the same belief that inspired it from the beginning:
Healthy hair starts at the scalp.
Our Grow & Glow System was created to support healthy hair growth, stronger roots, and fuller-looking hair through a simple, consistent routine built around carefully selected plant oils.
Because healthy-looking hair doesn't begin with the strands. It begins with the scalp.
Some of the before and after photos featured on this website are from Reem's own personal hair journey.
Disclaimer
The information shared on this website reflects personal experience and general educational information. These statements have not been evaluated by the U.S. Food and Drug Administration. Reem New York products are cosmetic products and are not intended to diagnose, treat, cure, or prevent any disease. Please consult a healthcare professional for medical concerns.
FAQ
HOW THE GROW & GLOW SYSTEM WORKS FOR MY SCALP
Q: Why are there two different scalp oils in the Grow & Glow Set?
A: At Reem New York, we designed the Grow & Glow system to work in two phases. Formula 1 focuses on stimulation helping support circulation around the follicles. Formula 2 focuses on nourishment and recovery providing the scalp with essential nutrients to support stronger hair. Alternating between the two helps balance stimulation and nourishment without overwhelming the scalp.
Q: Can I use both formulas at the same time?
A: No. Each formula in the Grow & Glow Set has a distinct purpose. To achieve the best results, follow the suggested schedule provided with your set. This allows your scalp to transition effectively between the stimulation and recovery phases.
Q: Can I apply the Grow & Glow formulas to the lengths of my hair?
A: No. These oils are strictly formulated for the scalp and follicles. They are highly concentrated treatments.
Q: Why should the Grow & Glow oils be washed off after 1–2 hours?
A: Our formulas contain concentrated plant oils designed to work within a short treatment window. Leaving the oils on for about 1–2 hours allows the scalp enough time to absorb the nutrients without causing buildup or irritation. Leaving the oils on for more than 2 hours may lead to buildup,
clogged follicles, or scalp irritation, which is the opposite of what you're going for.
Q: Will the Grow & Glow Set affect my hair color or toner?
A: No. Our formulas are made with clear, pure plant oils that do not stain or alter your hair color. In fact, by improving scalp health, you ensure that your new hair grows in stronger and more resilient to chemical processes.
RESULTS & OIL-RELATED CONCERNS
Q: How long until I see visible results?
A: While scalp health improves within days, visible changes in density and new growth typically appear within 3 to 12 weeks of consistent use. Consistency is the most important factor in your hair transformation.
Q: I have an oily scalp. How should I use the Grow & Glow Set?
A: An oily scalp requires a clean foundation:
1. Apply oils only to a clean, dry scalp (never on top of existing oils).
2. Use a clarifying shampoo or a diluted Apple Cider Vinegar rinse weekly to remove sebum buildup.
3. Monitor internal health, as excessive oiliness can often be linked to hormones or vitamin deficiencies.
Q: I noticed some flaking or "dandruff" after starting Formula 1. Is this normal?
A: Yes, and it’s actually a positive sign! Because Formula 1 stimulates the scalp, it may temporarily increase natural skin turnover. Your scalp is simply shedding old, dead skin cells faster to make way for a healthier environment. This "reset" phase usually stabilizes as your scalp adjusts. Ensure you are double-cleansing after treatment.
Q: I noticed some shedding after starting the routine. Is this normal?
A: Yes, some light shedding during the first few weeks can be part of
the adjustment phase. Scalp stimulation may encourage hairs in their
natural resting phase to shed, making room for a new, stronger growth
cycle. This typically stabilizes within 2–4 weeks. If shedding feels
excessive or continues beyond that, we recommend consulting a
dermatologist.
Q: Will my hair fall out if I stop using the set?
A: Unlike synthetic treatments, our formulas do not create chemical dependency. However, because your scalp becomes accustomed to nutrient delivery, we recommend tapering off gradually. Transition from twice a week to once a week, then once every two weeks, to allow your follicles to adjust safely.
Think of it like a healthy diet for your scalp; your hair will always look its best when it's being 'fed' well.
Q: What if my hair loss is hormonal or stress-related?
A: While we provide the optimal external environment for growth, conditions like Telogen Effluvium or hormonal thinning require a holistic approach. We recommend addressing the internal root cause with a professional alongside our external stimulation.
WHO CAN USE THE GROW & GLOW SET
Q: Can men use THE GROW & GLOW
Set?
A: Absolutely. Our formulas are gender-neutral and highly effective for men looking to support scalp health and combat early signs of thinning.
Q: Is the Grow & Glow Set safe for children?
A: Our formulas are designed for adult scalp biology. We do not recommend use on children under the age of 12. For teenagers (13+), conduct a patch test first and limit application to once a week.
Q: Is the Grow & Glow Set safe for use during pregnancy or breastfeeding?
A: While our formulas are plant-based, they contain high concentrations of active botanical oils. We always recommend consulting with your physician before introducing any new stimulating treatments during pregnancy or while breastfeeding.
USING THE DERMA STAMP
Q: What is a Derma Stamp and how does it benefit my hair?
A: A Derma Stamp is a micro-needling tool that creates tiny, controlled channels in the scalp. This triggers the body’s natural healing response, boosting collagen and blood flow, which may help improve the absorption of topical scalp oils.
Q: How do I safely incorporate the Derma Stamp into the routine?
A: Always start with a clean, dry scalp. Gently press (do not drag) the derma stamp over target areas.
• With Formula 2: You may apply the oil 15 minutes after using the derma stamp.
• With Formula 1: Wait 24–72 hours after stamping before applying it to avoid irritation.
SCALP CONDITIONS & FORMULA FACTS
Q: Can I use the oils if I have dandruff?
A: It depends on the type. If you have a dry, flaky scalp, our oils provide much-needed hydration. However, if you have Seborrheic Dermatitis (oily dandruff), treat the inflammation with a medicated shampoo before starting a stimulating oil routine. Always ensure your scalp is clean before application.
Q: Do these formulas contain Minoxidil?
A: No. The Grow & Glow Set is 100% Minoxidil-free. We use plant-based alternatives like Pumpkin Seed, Bakuchi, and Rosemary oils, which support growth naturally without the side effects or dependency of synthetic drugs.
Q: Can hair follicles be reactivated if no hair is visible?
A: If a follicle is dormant (inactive but alive), scalp stimulation and nourishment may help support dormant follicles. However, if a follicle has completely atrophied (replaced by smooth scar tissue), natural regrowth is unlikely. Our goal is to revitalize existing follicles.
Q: My hair feels stiff and snaps easily. Could this be "Protein Overload"?
A: Yes. If your hair feels like "straw," you are likely experiencing Protein Overload or product buildup.
Healthy hair needs a balance between protein (strength) and moisture (flexibility). Excess protein creates a rigid barrier. To fix this, we recommend a "Hair Reset":
1. Clarify: Use a clarifying shampoo to strip away buildup.
2. Back to Basics: Avoid products containing "Hydrolyzed Protein" or "Keratin."
3. The Grow & Glow Role: Our set is 100% Protein-Free and Silicone-Free, providing pure nourishment while your hair recovers its softness.